Exhibitions and trade shows are an important area of the marketing and public relations strategy for most companies. They allow businesses to interact and get first-hand feedback from their customers whilst also relaying their business message.
Though a trade display is much more than putting up a booth and handing out leaflets, a high visitor count is one of the basic requirements for making your participation worthwhile. Exhibition screen stands allow you to put together attractive stalls to grab the attention of trade show visitors. Let us take a look at some industry show display options.
1: Banner Stands
Banner stand displays will easily qualify as the most commonly utilized trade show display. The popularity is because of the fact that it can be used as a standalone display, combined with other types of display items and can even be used outside as a promotional sign or to give directions. These are attractive, lightweight, portable, flexible, simple to assemble and are reusable. Here are some common types of banner stands:
Fabric banner ad stand: Elegantly stands on the floor.
Fabric backdrop: Great for displaying large visuals, also stands on the floor.
Ceiling dangling: The height increases visibility and attracts attention from a distance.
Desk top banners: Highlights your message when visitors come to the booth.
2: Printed Fabric
Printed fabric can be used for enhancing the beauty of any trade show stall. They make really attractive displays with their bright colours and high resolution graphics. They are a far greater alternative to PVC material or paper. They also come in a wide price range and may suit a variety of budgets. Here are some common applications of printed fabric:
Imprinted table clothes: They are ideal for exhibiting your logo or message on the trade show while doubling being an attractive tablecloth.
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With good quality electronic printing and some nice finishing details it can really make an impression.
Outdoor material banners: Outdoor banners are useful within large trade shows with a lot of individuals. It attracts the attention of visitors even as they arrive and it can result in more visitors if used wisely. Fabric banners are easy to carry around, install and are environmentally friendly.